Getting a job in advertising as a Copywriter or in the art department needs your portfolio tostand out. So what are the ads, campaigns to create. What if you do not have experience? What categories should you include. Inspired by what I have seen in 15 years of advertising as a Copywriter and the youngsters preparing for BMM (Mass Media) or any global equivalent. Your portfolio is your step into the wonderful world of advertising. So if you have passion, get a portfolio that beats the competition!
Read about creating you ad portfolio here