Showing posts with label tips. Show all posts
Showing posts with label tips. Show all posts

Wednesday, December 4, 2013

Get your ebook published! Format Right!


They say there is a novel in everyone. It could be fiction or non-fiction. But, if not formatted properly it would be a reader's nightmare. So you would do well to get into formatting before you start or even now that you have reached the self publishing stage. 
Formatting right for e-books is not a choice; it is a compulsion for the modern day e reader's viewability has a set pattern. 

E -publishing calls you the publisher so it is unavoidable to FORMAT! Tomorrow will be a breeze i think! YES!  I Believe! But let's be honest - nobody gives a newbie writer a huge deal unless you're Stephen King or J.K. Rowling! So i'm glad there is indiE-publishing! I truly believe e-publishing is here to stay.

Useful Tips that helped me format my book

Get your file saved in another location or folder and leave that one alone.

Keep the show/hide feature from the menu or word options Display so you can see the extra paragraph/carriage returns and other formatting marks. The tab space has circle in front of the return symbol and the tabs have arrows. the extra space bar has an extra dot and enter has a mirror image of P!

 Remove all the extra spaces and paragraphs created with space and tab (an absolute no no if you want your file to flow seamlessly in the e reader - kindle, i pad, i phone...
 
 Just click 'Replace' in the right hand side enter ^t in 'options' and leave it blank in 'replace with' field. To remove the extra spaces in Options in the replace filed click  'two 'spaces by tapping two spaces literally, in the modify field replace the extra space with one. I literally shouted out in joy seeing the document, it looked so sparkly clean, like a house at Christmas.

Add a page break after every chapter. Instead of using other errors that will corrupt it for Kindle, Smashwords...

Use paragraph enter/returns just once.


If you are uploading into Kindle, check your book in the Kindle previewer. A tip when you do that save the file you uploaded as draft until you are satisfied for the book will be online within 12-24 hours approx. These simple tips could help you.

Linking to chapters with the TOC in Word


Word has a nifty TOC (table of contents). And, is easy if you have chosen one style for heading i.e. you chapters and another for your title and one for the body text. To ensure you are using the same style - right click and choose modify over a heading style and choose Times New Roman, Arial  Bold which are the fonts in most e readers. After you click modify, choose the point size as 14 here. Click for tips on TOC here.

I found this out after my toc included my title author name and a line from one of the paragraphs. Once i realised the toc wasn’t working on the kindle previewer, i worked on the above hints with TOC. Check them here.

Go through the smashwords style guide,which is also available free as a PDF. It is by Mark Coker and works on most e - publishing services.


Advertising writing tips here.

Wednesday, May 23, 2012

PORTFOLIO - get that foot in the agency door


Ready for that copywriting job. Then time to get that portfolio ready!

Make your 'book' or portfolio stand out with out-of-the-box creatives. A few tips on what to add and leave out could help you get through that door. So go ahead check these tips. And, get a foot in that agency door...

Also click here to check 9 tips on ezine

http://ezinearticles.com/?9-Tips-to-Build-Your-Ad-Portfolio-and-Get-a-Job-As-Copywriter&id=6839530

Saturday, March 24, 2012

Basics for writing Headlines

Start with basics to write a great headline

  • Write down the benefits 
  • Get the ‘reason why’ clear.
  • Choose the one that will make a difference.
  • Compare them with those of the competitor
  • Choose the one that is key to your brand!

Creative Prompt:

  • Try headlines in each of the type of headlines and see how ideas will fly off your mind. Once you get into the groove - new ideas and headlines will itch to be written down. Do not stop them or analyze them.

  • Once you have written them, check if they suit the USP – the feature that you have chosen to sell the brand

Nothing is more important than getting the headline right. Not winning a Cannes award or any other award! Of course, they are always welcome!

Check out 10 tips to Great Headlines 

Thursday, February 23, 2012

How to write good copy


 If you want to be known as a good Copywriter who can turn the unique selling proposition of the ad into something that brings results for your client. We are in the business for this not for by-lines - for we get none nor expect any! Our high comes with our client’s satisfaction with our job and our career zooms on this premise. Of course, throw in a few awards and we are truly content!

Read tips on how to write good Copy